Vocabulous is a freelance copywriting service that collaborates seamlessly with some of Brisbane’s most awarded Creative and Branding Agencies and Design Studios.
Vocabulous also writes for a range of direct clients, including government departments, and leading universities, organisations and charities.
Susan launched Vocabulous in 2010, following a successful communications career in advertising and marketing.
She has a knack of making the complex simple and the boring interesting. She crafts, ensuring each word is chosen for the right reasons and placed in exactly the right spot. Her writing is succinct, engaging and meaningful. And she keeps her eye firmly on the brief and the desired outcome.
Susan’s skill set and experience is pretty unique. She gets both sides. Her background in advertising and marketing means she understands brand strategy, business drivers and communication objectives. But then, she knows how to translate all of these factors into words that matter. Words that connect and resonate. Words that make people respond in the right way.
Vocabulous offers copywriting, editing and proofreading services across a wide range of applications. Whether it’s rolling out a suite of collateral from a brand strategy, or enhancing an existing business report, Vocabulous will deliver an outstanding result every time.
Websites
E-newsletters
Blog posts
Corporate brochures
Fact sheets and case studies
Direct mail
Award submissions
Business reports
Internal communications
The DAIS team has worked with Susan over many years and for a broad spectrum of projects and clients, spanning professional services through to the retail and tourism sectors. Susan’s creative and technical copywriting skills are agile and adaptable to the individual voice and essence of the brands we build. A strong and positive team player, Susan is always willing to get the copy solution just right, within budget and on time.
Jack Perlinski, Director, DAIS Brand Strategy Group
Every time we engage Susan for a project, we know we're going to receive high quality, articulate copy that is on brand, on brief and delivered on time. Susan is prompt and professional. She easily adapts to new briefs and is thorough in her work, taking the time to double check any inconsistencies or technical details during the course of the project. I have no hesitation in recommending the services of Vocabulous as I am always pleased with the high standard of Susan's work.
Mariangela Virtue, Managing Director, Mariart
Susan assisted me with an application for a large tender with the Federal Government. Susan’s talent for organising the document to address every aspect of the criteria along with her gift for writing resulted in a coherent, professional and impactful proposal. She worked efficiently to a tight deadline communicating frequently to ensure accuracy. The QUT team of academics was very impressed with the final document and I highly recommend her copywriting services.
Donna King PhD, Associate Professor, Faculty of Education, QUT
We ONLY work with Susan and Vocabulous for our content needs. Her ability to work with our clients in a way that complements our brand and processes allows us to work seamlessly and efficiently. The true asset, though, comes from the input around voice and language that takes the end result from "filler" text to content that truly engages and helps deliver on the objective of the project. We highly recommend. Thanks Susan.
Jay Tinkler, Director, Conduit Creative, Conduit Strategies
Susan has an excellent ability to adapt her writing style to different audiences and mediums. Her main strength is understanding and interpreting the brief, and she works with our clients to gain insights into their business and their market.
Paul van Barneveld, Director, Brave Creative
National President of AGDA, Director of the Australian Design Alliance
As designers, we love working with Susan. She has a fantastic ability to listen closely to a client’s vision, brand and market. The work we create with her is meaningful, cohesive and completely aligned to our clients’ aspirations.
Leesa Hickey, Director, designfront
Susan is 100% reliable, is able to relate to all kinds of people and has the right empathy to get the job done at a very high level. What sets her apart is her ability to say such a lot with so few words. I have complete trust in her copywriting talents, as well as her project management and strategic skills.
Leanne Farnworth, Director, LAMP Creative
Immediate Past Queensland President of AGDA
LawMaster underwent a rebranding project in 2015 and Susan was recommended to us by our branding company. Susan was quick to understand our target audience. She is consistent with our messaging and cleverly incorporates our brand language into everything she produces. Susan wrote the original suite of assets for LawMaster, including the copy for our website, and so our association with Susan continues today. Susan is an absolute delight to work with. She is the consummate professional, happily taking feedback and produces an excellent result for us every time.
Fiona Chevallier-Knospe, Marketing Co-ordinator, LawMaster
Susan understood me and my story, and helped me bring all those words, feelings and emotions - paragraphs long - into concise, direct, transparent, and ever-so-eloquent copy that clearly communicated my mission in life. My website and publications would not read as they are without Susan. I can’t thank her enough for her skill and professionalism.
Megan Nunn, Founder, Winnifred’s
Susan from Vocabulous took time to understand our business and from our first meeting I felt that she "got us". Her writing told the right story to address the aims of our re-brand project and she has a knack of taking great volumes of serious (some might say dry) information and condensing into something people understand and want to read. It is a pleasure working with Susan and we will be working with her again for our next campaign. She listens, understands and delivers.
Angela McDonald, Managing Director, Optimum Recoveries
Susan assisted me with the development of a successful Expression of Interest for a citation in the very prestigious Award for Australian University Teaching. This project involved Susan responding to specific selection criteria to develop a concise and compelling submission. She was able to analyse the large amount of information relating to my 28-year academic career, develop a consistent theme aligned with the selection criteria and present it in a way that was timely, clear, persuasive and relevant.
Professor Doug Hargreaves, QUT
We were lucky to be referred to Susan during our recent branding project and website overhaul. Susan worked with us to develop content that encapsulated what our business is about. She guided us with relevant questioning to ensure she knew what made our business tick. Susan also worked with our Design Strategist to ensure her words fit seamlessly with our overall website design. The end result was excellent. She is professional, personable and easy to work with.
Kristy McGrath, Head of Operations & Delivery, Edge Energy
Jack Perlinski
Director
Mariangela Virtue
Managing Director
Donna King PhD
Associate Professor
Jay Tinkler
Director
Paul van Barneveld
Director
Leesa Hickey
Director
Leanne Farnworth
Director
Fiona Chevallier-Knospe
Marketing Co-ordinator
Megan Nunn
Founder
Angela McDonald
Managing Director
Doug Hargreaves
Professor
Kristy McGrath
Head of Operations & Delivery
Call Susan Phillips on 0439 716 469
Office hours 9.00am - 5.00pm